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The Street Hockey concept was developed through research into the shape of the national game of Ice Hockey in the UK. Research found several areas, such as community outreach and participation accessibility as key issues to the development of the game. From that came the Street Hockey concept, developed to bring the game to the community.Branding, Character Design, Creative Direction, Sport2012 -
Communication project pitched to my employers that would simplify the way game-events were being marketed. Offering consistancy these identities will begin in Sept 2010 throughout the interior of the ice rink.Graphic Design, Branding2011 -
Live Brief set by the Chatham Historic Dockyard. Business to Business campaign to increase the travel trade industry resulted in this pitched campaign to promote the brand as a HUGE attraction to 'bring your customers'.Typography, Marketing, Print Design2011 -
I was approached by the editor of the monthly hockey magazine to create an illustration promoting the recent championship winning team that was used inside a double spread editorial of their most valuable player, the netminder.Illustration, Graphic Design2011 -
Various posters created for events for the club and the club owned bar, Crosby's. I used clear and legible typography for the posters to be visible from various distances that communicated the topic visually.Typography, Graphic Design2011 -
An update of their original logo into a sport styled-visual identity. Type, color and visual elements are now consistant across all marketing materials that will be rolled out at the beginning of the new season, September 2010Branding, Typography2011 -
Commissioned by the Coventry Blaze to produce an illustration of their star player, Wade Belak, of the NHL Toronto Maple Leafs. Signed photos were independently produced and sold, making them a collectors item.Illustration, Print Design2011 -
Freelance project to create all the artwork for an upcoming paintball DVD. Inside booklet, cover and CD Artwork using highly visual illustrations that could be used for other promotional literature.Packaging, Illustration2011 -
Freelance project to create the visual identity within the Locksmith industry. The logo centers around the key, a reference to the training but also a metaphor to your career. The Logo was applied to all branded materials.Branding, Graphic Design2011 -
Personal photography taken in RAW format and photoshop edited, mainly contrast and saturation. Using Canon D400.Photography, Urbanism2011